Run a more efficient content program

We’re a content marketing subscription service that produces video series, podcasts, and short-form video content for B2B marketing teams who want to run an efficient content program.

A note from Erik

A good content program drives efficient revenue growth, but building one takes time. Many programs are abandoned because they’re too expensive, or require too much work from an already busy marketing team. We designed Hatch to make your content program affordable and sustainable.

First and foremost, your content program has to be affordable. If it requires lots of hires, contractors, and expenses, it’ll be harder to justify the investment. We stripped away all the bells and whistles you don’t need, and only charge for the things you do. This lets us provide the most value for the lowest price. So you can afford to run your content program longer, giving it more time to show a return on investment.

Your content program also has to be sustainable. The easier it is to create content, the more your team can produce, and the longer you’ll invest in it without burning out. With Hatch, you just send us your recording every week, and we’ll take care of the rest. It’s so easy, one person can use it to create a weekly podcast, video clips for social, a YouTube show, and written content.

Like you, we believe in the power of consistently creating and sharing great content. And our primary mission is to help you do that more affordably and more sustainably. Let’s make something great together.

Sincerely,

Founder and CEO of Hatch

Meet the team

We’re your content team’s best friend, and are a team of world-class audio and video creatives, content strategists, and marketers.

We believe

You should spend more time on strategy, and less on editing.

Great content grows your impressions, audience, and ultimately, revenue. But making it is hard. We take care of editing and producing your content, so you can spend your precious time creating and promoting more of it.

Organic content = efficient growth.

With a great organic content program, you get more than you give. Because great content employs leverage. Viewers and algorithms amplify it. Your audience shares it. Because of this, it makes all your other marketing and sales efforts easier.

You need to meet your audience where they’re at.

If your target audience is on platforms like LinkedIn, Instagram, or YouTube, you shouldn’t spend your time convincing them to leave and watch your show somewhere else. Instead, bring it to them natively on the platforms they want to hang out on.

The companies with the most attention are more likely to win.

The brands that are the most seen, known, and thought of, are perceived as category leaders. Great organic content accelerates that.

You can’t “own” your audience if you can’t reach them in the first place.

Understandably, marketers are worried about building their audiences on “rented” platforms. But like it or not, they’re where your audience is. If you can’t reach them there, you’ll have a hard time getting them to your website.

B2B marketing teams love Hatch

Before Hatch, I was running the whole production process for our podcast myself. Using Hatch has saved me (and now my team) a ton of time, and we’re able to produce episodes at a much higher quality than we were ever able to before.

Brook Perry

Head of Marketing, DX

I would highly recommend Hatch. Our team wanted to increase brand awareness through a video show and brief, eye-catching, and insightful short-form videos for social media. We turned to Hatch for strategic guidance and execution. The videos they've created for us have been viewed thousands of times, which helps us achieve our goals.

Rachel Lynch

Marketing Manager, Bain & Company

Working with the team at Hatch has been an absolute pleasure. They have made our podcast production efficient with their processes and quick turnaround times! I can also ask them for their opinion, advice, and expertise on all things podcasting, and they always deliver top-notch insights.

Kamela Nizio

Content Marketing Manager, Fellow.app

Hatch is one of a few organizations I truly enjoy working with. Working with them has removed any stress I had about our podcast. All we have to do is record, and from there I know it's in great hands. The production quality the Hatch team achieves on our recordings is next level, and our new + returning listeners continue to grow as a result.

Sam Kuehnle

VP of Marketing, Loxo

I could not be happier with Hatch. Working with Hatch has saved me 15 hours a week in editing time, and I can honestly say our podcast would not exist without them. I would recommend Hatch to everyone, without hesitation -- and I do.

Varia Makagonova

Director of Customer Marketing, Contentstack

We have been able to increase our episode output, and ensure consistent quality working with Hatch. We have had people ask how we maintain such a professional, high-quality podcast (especially as a small in-house marketing team). The expertise and professionalism from the Hatch team from day 1 has been unmatched.

Lenny Ohm

Head of Marketing, Accord

I would 10/10 recommend Hatch.They save me literally hours and hours of work every month. I have done all the post-production work on a podcast before, so I know exactly how much time and energy it takes to make an episode look and sound great. I am so grateful I can hand all of that off to Hatch and spend my time working on other projects.

Meredith Metsker

Director of Content and Community, uConnect

Hatch helped build our podcast and video shorts from scratch. Our YouTube channel went from less than 100 views per month to averaging 35,000+ views each month, and it will be at 50K+ views in no time. On top of that, we're onboarding a record amount of new clients each quarter. Many of them first discovered our company because of the content Hatch creates.

Thomas Schreiber

Director of Marketing, StrataPT